Zen Media Social Media Strategist

Social Media Strategist TR based/full remote Social Media Strategist Zen Media is the go-to B2B marketing and PR agency helping enterprise software, healthcare technology, professional services, and manufacturing brands achieve measurable growth and industry leadership. By combining strategic content, earned media, and social amplification, we help our clients influence discerning buyers, shorten sales cycles, and drive ROI. Our work has been featured in leading publications such as Forbes, Fast Company, Ad Age, and The Wall Street Journal, and we have consistently delivered double-digit growth and increased market share for our clients. About the Role We’re seeking a detail-oriented Social Media Sstrategist to support our efforts across LinkedIn, Instagram, TikTok, and more. You’ll collaborate with the Social Director and Senior Social Strategist to execute content calendars, optimize posts, and engage target audiences in a professional B2B setting. Key Responsibilities LinkedIn • Manage monthly content calendars for company and spokesperson profiles • Write professional B2B posts and thought leadership articles • Optimize native video content for LinkedIn • Track industry trends and identify timely opportunities • Create networking-focused posts to drive engagement Meta Platforms (Instagram, Facebook, Threads) • Build and manage monthly content calendars • Produce Stories using native features (polls, stickers, etc.) • Create Reels with trending audio and effects • Conduct and apply hashtag research TikTok • Identify and adapt emerging trends to our brand voice • Edit videos in CapCut with creative transitions and effects • Use trending sounds to maximize reach • Develop hashtag challenges and viral-style content • Repurpose videos for cross-platform use Additional Platforms (X/Twitter, Reddit) – Advantageous, not required • Spot trending topics and conversations • Craft concise, platform-appropriate copy Tools & Software Content Creation: Canva Pro, CapCut Scheduling & Management: Sprout Social Analytics: Facebook Insights, Instagram Insights, Sprout Social Project Management: Google Workspace, ClickUp Social Listening & Research: Sprout Social Client Communication & Career Development Months 1–6: • Support client communication via ClickUp, email, and Sprout Social • Present calendar updates under supervision From Month 7 Onward: • Lead content-focused client calls and present monthly calendars Ongoing: • Strategic discussions and high-level client relations remain with senior leadership Scope & Limitations Not Responsible For: • In-depth reporting or analytics independently • High-level strategy formulation • Managing complex client issues Capacity: • After training, support content for 3+ clients with strategic backup from a senior social manager Qualifications • Proven experience in LinkedIn and Instagram content management • Familiarity with TikTok trends and production • Strong B2B writing and communication skills • Proficient in Canva Pro, CapCut, Sprout Social, and ClickUp • Highly organized with attention to detail • Excellent written communication for client correspondence Disclaimer The duties listed are not exhaustive. Zen Media reserves the right to adjust responsibilities as business needs evolve. Apply tot his job