Influencer Scout

Remote Full-time
Pearl West is a private-equity-backed company managing a portfolio of nine consumer brands. They are seeking an Influencer Scout to discover, engage, and secure influential creators that align with their brand values and drive cultural impact. Responsibilities Discover and build a pipeline of creator talent (YouTube, Instagram, TikTok, niche fitness/functional coaches) aligned with our brand values and ambition for culture-building Recruitment and Sourcing new potential partners Evaluate potential influencers (audience demographics, engagement rate, growth trajectory, content quality, brand-fit) Initiate outreach, build rapport and send top creators to Head of Brand Ambassadors Find top converting Macro Influencers - search and find up and coming creators to run ownership challenges Collaborate with the Brand Experience team to design and manage the trial/accelerator model: creator challenge, content-house, etc Maintain an influencer CRM/database: track outreach, conversations, trial results, performance metrics and pipeline status Stay deeply embedded in creator ecosystem: monitor emerging platforms, format shifts, creator business models and competitor approaches Provide reports to leadership: pipeline status, trial conversion, cost per signing, retention metrics, content outcomes Assist in structuring long-term partnership contracts with incentives (equity, phantom equity or exit bonus) to secure alignment Partner with social, content and brand teams to align creator storylines, campaign integrations, and live community events Skills Interest in fitness and some experience creator scouting or talent acquisition in a digital/creator-ecosystem environment Proven ability to build relationships within creator/fitness/social-media communities Deep familiarity with YouTube, Instagram, TikTok ecosystems; adept with metrics like engagement, watch-time, growth, audience intent Excellent communication and outreach skills for connecting with creators and negotiating early-stage partnerships Highly organized, proactive and comfortable in a fast-paced, evolving environment Data-driven mindset: able to use growth and engagement metrics to prioritize and optimize Keen eye for brand/voice fit and authenticity rather than just follower count Bonus: passion for fitness, health coaching, functional performance or creator culture in these spaces Benefits Performance-based bonus tied to successful signings and retention Flexible working arrangement Collaborative team of growth-minded marketers, creators and brand-builders Unique career path into creator/brand-experience leadership Company Overview Pearl West is a holding company that invests and acquires small-to-medium sized businesses. It was founded in undefined, and is headquartered in Vancouver, British Columbia, CAN, with a workforce of 51-200 employees. Its website is
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