Healthspire Payor Solutions Marketing - Director
About the position Responsibilities • Drive the B2B and B2C marketing strategy for the Payor Solutions portfolio. • Shape the marketing strategy and deliver integrated campaigns across various audiences. • Create a best-in-class buying experience for clients and a personalized member experience. • Work cross-functionally to build and execute strategies and integrated campaigns based on market research and insights. • Lead a team of 2-3 direct reports, building the marketing roadmap and prioritizing input. • Balance short-term needs with long-term vision in a dynamic environment. • Navigate a highly matrixed organization to develop effective marketing strategies. Requirements • 10+ years of marketing experience in B2B/B2C audience segmentation, analytics, content, acquisition, and digital marketing; experience in healthcare, PBM, or relevant industry preferred. • 5+ years management experience in leading and developing high-performing teams in a fast-paced environment. Nice-to-haves • Proven expertise in developing best-in-class marketing strategies that move customers from awareness to consideration and adoption. • Strong driver of results with a proven ability to think strategically and turn strategy into action, overseeing multiple projects to completion simultaneously. • Experience collaborating with and earning the trust of Sales, Account Management, and Product stakeholders to create and deliver compelling, relevant, customer-centric touchpoints. • Proven ability to partner cross-functionally at all levels of the organization to drive strategies forward. • Experience navigating and succeeding in a highly matrixed organization. Benefits • Full range of medical, dental, and vision benefits. • 401(k) retirement savings plan. • Employee Stock Purchase Plan available for eligible employees. • Fully-paid term life insurance plan for eligible employees. • Short-term and long-term disability benefits. • Numerous well-being programs and education assistance. • Free development courses. • CVS store discount and discount programs with participating partners. • Paid Time Off (PTO) or vacation pay, as well as paid holidays throughout the calendar year. Apply tot his job Apply To this Job